Online Business, Promotion and Marketing
Will Distributing Your Content Across Several Services Improve Your Search Visibility
For many small enterprises, handling a single website well can be hard enough, but with the numerous alternatives such as social services becoming more popular, there is the question of whether to spread the content across several platforms, and will search engine optimisation still be a worthwhile tool?
Larger enterprises will almost certainly use a specialist [...]
With Pay-Per-Click Vulnerable To Climbing Click Fraud, It Is Time To Assess Different Promotional Processes
Marketing industry observers have noticed another marked increase in attempted click fraud rate in recent months. A recent report by Click Forensics indicates that the overall industry average click fraud rate was 18.6 percent, up from the 17.4 percent reported for the first quarter of 2010 and the 12.7 percent rate reported for the corresponding [...]
